| Waterfalls
and Rockscapes
Rockworld International
(RWI) offers business opportunities in the world
of rockscapes.
Pre-cast “rockscape techniques”
have been held secretive for decades. There is
a high demand for rockscapes in the landscaping
and swimming pool industry as well as the commercial
architectural markets. These demands cannot be
fully met by the few rockscape companies that
exist today. This brings a tremendous opportunity
for new rockscape companies. RWI has experience
in all types of rockscape projects from manufacturing
pre-cast waterfall fountains to designing and
constructing large commercial projects. RWI is
offering complete hands-on training on Pre-cast
installation techniques
RWI rockscape training can
launch a lifetime business for you or add a competitive
edge to your existing business without the hassle
of territories and royalties from franchisers.
You will be truly independent to take your business
in the direction you want.
Installer Dealership Program
Rockworld
International has put together a formula for lower
end retail projects with homeowners and a dealer
price list and marketing strategy to acquire wholesale
customers such as pool builders, landscape contractors,
homebuilders, etc.
Short-term goals for a Rockworld
International Dealership would be to master marketing,
sales and installation of residential projects,
starting with lower end retail projects, such
as poolside waterfalls, water gardens, entry waterscapes,
and custom rockscapes.
This market can be accessed
quickly through advertising at home and garden
shows, local magazines and direct mail. Projects
should be kept simple using pre-cast waterfall
models and accent boulders. This will help you
familiarize yourself with the market, and make
it easy to control sales.
The next step is taking
the knowledge and experience you will acquire
with low-end residential projects and market the
pool builders, landscape contractors and homebuilders,
as a subcontractor. This market is harder to break
into and has a lower profit margin yet once you
break into it, and sometimes it only takes one
good account, you will have the pool builder doing
all the marketing and sales of your product and
service allowing you to concentrate on implementing
a method for volume, which can be very profitable.
With small custom project
experience, begin working your way up to larger
custom residential projects and/or small commercial
custom projects such as commercial pool renovations
or entryway waterscapes for subdivisions and hotels.
Goals you strive for depend
upon which markets you want to focus on. You can
build a big business on low-end residential projects,
high-end residential projects, small to large
commercial projects, or a combination, it depends
solely on what you want and what your local market
will support.
If you are going to focus
on wholesale installation for pool companies,
find out what their markets are and structure
your guidelines and prices to fit their needs.
Pool salesmen will not promote a product that
they are not familiar with. The simpler you keep
things, the more other companies will promote
your products or services. The Houston Texas market
our Focus is contracting out Projects to Pool
Builders, Landscape contractors, and small to
medium rock projects for Architect's.
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